Glamorous New Year Style Thanks to AI Technology

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As a fashion digital stylist with 40-50 clients on a monthly basis, the New Year is my busiest season. People want to be noticed at parties, ball dinners, & other holiday festivities & special occasions looking their best.

Most people already have purchased outfits before coming to me, but many lack the confidence to wear them properly. The same questions are asked repeatedly every time: “What pose is most flattering for this dress?” and “What stance should I take to appear taller?”

Glamour is not solely dependent on expensive clothing. Glamour also includes the overall presentation, posture, pose, attitude, etc. The same evening gown can look fabulous or hideous based upon how an individual bears themselves, standing up straight versus slouched over; Natural positioning of hands versus rigid positioning; Confidently tilted head versus timidly tilted head.

The traditional problem that exists with digital styling is the inability of clients to visualize themselves performing various poses. I can describe verbally to clients “place your left hand on your hip, weight on your right foot, slight twist of your torso to the left,” but that does not offer clients enough energy or reassurance as a graphic would. 

Mood boards found on Pinterest or Instagram can help stimulate a client’s imagination, but do not provide a personal representation of them because the body types of the models in the mood boards are not similar to the individual clients' body type; the clothing worn by the models in the mood boards are not representative of what an individual client will wear; and, the lighting of the mood board photos does not represent the lighting under which each individual client will be photographed. Consequently, there remains a significant distance between the mood board and actuality.

Time constraints are also a major issue. Styling consultations typically last 45-60 minutes. To cover various pose options and explain technicalities of each, time isn't sufficient. Clients get overwhelmed with information. Retention is low. Execution at actual events often doesn't match guidance.

VISBOOM: Game Changer for Digital Styling

With Visboom's pose swap feature, my method of providing styling consultations will forever change. This AI photo editing platform enables clients to see how they will look in a variety of glamour poses before their event.

Clients can provide me a photo of themselves in their New Year's attire with a neutral stand-up pose, and I can immediately upload it to Visboom, and wait while the AI creates several variations, with all different glamour poses: classic red-carpet stance; dynamic walking pose; elegant, seated position; confident power stance, plus many more!

What is incredible about this process is how realistically accurate it is. Rather than using stiffly generic templates, the AI can actually analyze body mechanics and how fabrics fall. For instance, an evening gown with drapery will look just as natural while posing in different styles, as will a daytime sequin gown with defined structure. You can see how body position will flow into hairstyles and accessories as the pose changes.

Clients can easily compare poses side by side, allowing them to choose which looks best on them based on their body shape, personality, and comfort level. As a result, clients can base their final choice on facts rather than guesswork.

Impact on Client Experience

The confidence level of clients has increased significantly. Clients come to events without uncertainty, they know in advance the exact poses that they will use. They are mentally rehearsed, and they suffer from reduced anxiety.

The speed of consultation has also increased significantly. What used to take 60 minutes now occurs in 30 minutes. The use of visual references from Visboom removes the need for long, verbal explanations. Because of this, clients have a greater understanding and a better ability to retain information.

Satisfaction rates have also increased dramatically from client feedback after the event. Client's report feeling prepared and confident. Many clients sent actual event photos, and the execution rate is nearly perfect because clients can visualize their poses before the event.

There has been an increase in repeat business as well as referrals. Clients who are satisfied with my service return for future events and recommend my services to their colleagues and friends. The growth of my business is organic and sustainable.

Visboom has demonstrated that AI technology will not replace fashion stylists but is a tool that helps to expand the capabilities of the stylist. I will continue to provide my expertise in color theory, silhouette analysis, and styling principles. AI enhances the delivery and visualization of these elements. The glamorous New Year style is no longer a guess. It is a calculated expression of confidence that is aided by technology.

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